When to choose Loopio
- You have 10+ people on the response team
- You handle 50+ RFPs/questionnaires per month
- You need complex approval chains and CRM integration
- Budget of $30K+/year is reasonable
- RFP response (not just DDQs) is your primary need
Loopio is the enterprise RFP incumbent — $34M ARR, 1,000+ customers, built for teams of 10+ handling 50+ responses monthly. FillBase is for the CTO doing DDQs solo.
TL;DR: Choose Loopio if you have a dedicated RFP team and $30K+/year budget. Choose FillBase if you're a CTO or small team that needs fast DDQ automation without enterprise overhead.
| FillBase | Loopio | |
|---|---|---|
| Pricing | Free – $599/mo | $30K+/year |
| Setup time | 30 minutes | Weeks |
| Built for | CTOs, lean security teams | Dedicated RFP teams (10+) |
| AI approach | Grounded AI, auto-generates | Template library + AI assist |
| Slack workflow | Yes — native | No |
| Team size sweet spot | 1–20 people | 10–200 people |
| Primary use case | DDQ/security questionnaires | RFPs (DDQs secondary) |
| Content library | AI knowledge base | Manual library + AI search |
| Free tier | 200 req/mo | No |
| Approval workflows | Slack-based | Enterprise approval chains |
Loopio starts at ~$30,000/year — that's $2,500/month for RFP response management. FillBase starts free and scales to $599/month. For a startup doing 3–5 DDQs per month, Loopio's annual contract costs more than some teams' entire security budget.
Loopio was built for RFP response — long, complex proposals with collaborative editing, approval chains, and content libraries. DDQ/security questionnaire automation is supported but secondary. FillBase is DDQ-first: grounded answers from your SOC 2 and policies, Slack workflow, source citations. Different problems, different tools.
FillBase handles structured security questionnaires (DDQ, SIG, CAIQ, HECVAT, VSAQ). For narrative RFP sections, Loopio or a writing-focused tool may be better.
That's a common pattern. Start with FillBase while the team is small. If you grow to 10+ response staff doing 50+ RFPs/month, evaluate Loopio at that scale.
FillBase has an AI knowledge base that learns from your documents and past responses. It's not a manually curated library — it's an AI that compounds accuracy over time.